Fundamentals of Information Systems
Fundamentals of Information Systems
8th Edition
ISBN: 9781305082168
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Chapter 1, Problem 1.2CTQ
Program Plan Intro

To determine the challenges of an e-commerce website run by one or two people and how ERP system can be useful for such small businesses.

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In this chapter, we focused much of our discussions on using such technologies as B2B e-marketplaces to create tighter supply chain managements, thereby driving out costs. If you refer back to Chapter 2, another major business initiative is that of customer relationship management (CRM). How can B2C e-commerce businesses utilize the Internet to further enhance their CRM initiatives? How can B2B e-commerce businesses utilize the Internet to further enhance their CRM initiatives? Will become easier to harder to maintain relationships with customers as businesses move toward more "electronic" commerce? Why or why not?
Business-to-consumer (B2C) model applies to businesses that sell products or services directly to consumers online. Following are the forms of B2C operations, except: Group of answer choices: a. click-and-mortar business b. pure-play (virtual) business c. pure-click business d. brick-and-mortar business
If you were to compare e-commerce to a traditional brick-and-mortar strategy, how would you describe the benefits?

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Fundamentals of Information Systems

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