One of the following statements is NOT always true about Marketing Plans. Select one: a. Good Marketing Plans identify risks and include potential contingency plans b. Good Marketing Plans include information that documents and justifies the strategic and tactical decisions c. The Strategic Marketing Process provides the framework for the Marketing Plan d. Good Marketing Plans that are properly implemented lead to winning outcomes and results (relative to the competition). e. Good Marketing Plans will include sales forecasts and budgets

Q: Suppose you are are a marketing department head of a  pharmaceutical company . Now you are assigned…

A: "Since you have posted a question with multiple sub-parts, we will solve the first three sub-parts…

Q: State the difference between Motivating and Leading.

A: Positiveness and vision characterise motivational leadership. Motivational leaders make decisions,…

Q: Explain the nature and contents of a marketing plan

A: Marketing is the practice which ensures that business can introduce and build awareness of the…

Q: A writer creates topic sentences for paragraphs to make information more understandable for a…

A: The communication has the role to formulate and disseminate message related to products and brand to…

Q: You are developing a vision of e-commerce from 2 perspectives: security and online marketing.…

A: The internet revolution has allowed social media platforms to expand its usage. These platforms…

Q: What is market sensing in B2B market?

A: Introduction Market Sensing is a technique of Marketing that helps the companies to determine the…

Q: What is the difference between corporate branding and individual branding?

A: Branding is known as a promotional strategy which has the perspective of communicating customers…

Q: 1. What is competitive landscape? 2. How do branding assume a successful role in shaping the…

A: Small businessman do not have much resources available with them to compete with the giant…

Q: Explain the problems and limitations associated with publicity-based public relations.

A: The promotion method of public relation is related to managing and communicating message of the…

Q: Explain the term Organizing the Enterprise.

A: The process of establishing relationships, delegating responsibilities, and defining authorities to…

Q: What is the difference between institutional and product advertising?

A: There are different types of advertising which are used by different marketers. Difference between…

Q: tal Commerce Market Offering and research With Covid-19 lockdown, we’ve seen an uptake in online…

A: An information system can be defined as an organization's organised collection of people, hardware,…

Q: Sasha works for Sony. Sony has a new 4K TV with higher resolution than other TVs. Sasha wants to get…

A: The advertisement and marketing regarding any product should be strategic in nature, and it clearly…

Q: Explain the major differences between private and public warehouses. How do they differ from a…

A: Warehouses are storage facilities used by businesses to protect their products and raw materials…

Q: summarise conclusion about watermelon oreos

A: To go up with the summer market debut, the new Oreo has a watermelon flavor filling. The interior…

Q: Identify and discuss the five components of service quality. How do customers evaluate these…

A: Marketing is practice through which brand tend to promote their products which creates awareness and…

Q: What steps should a service company take to provide exceptional service quality?

A: Customers mostly receive access to good products and services from businesses. However, like every…

Q: Assess your buying behavior. How do you go about deciding whether or not to buy a certain product?…

A: The needs of the customers are endless and still, the customers do not buy all the products they see…

Q: is smartphones an example of incipient or latent demand and why

A: The process of marketing functions in area of creating brand as well as product information. It…

Q: The main assumptions underlying the authors’ thinking in Global Influences on Access: The Changing…

A: Three main global effects on such access are highlighted: international tourism, New Zealand's…

Q: range of cleaning detergents. Q1.1 Discuss below  circumstances favouring making ( insourcing)…

A: Insourcing refers to the process in which a company performs a business function or operations…

Q: Describe how Rapid Globalization affect the marketing landscape in a post-pandemic environment.…

A: Every capitalistic market have various private companies where investors will invest their money for…

Q: Describe business marketing

A: The nature of a business market might inform how a company advertises and sells its products to…

Q: What is the major task of promotion? Do firms ever use promotion to accomplish this task and fail?…

A: Most people consider promotion to be the most visible component of the marketing mix, and it is…

Q: Identify the resellers in your distribution channel. Discuss the role that trade sales promotions…

A: The middlemen such as wholesalers distributors agents and brokers are a vital element of a marketing…

Q: we operate 3 cafes, and supply wholesale coffee to much of the city, throughout the Atlantic…

A: As a marketing manager there are many terms we have to analyze and detect what is better and what…

Q: Description of Business, Product and Target Customer about Watermelon Oreos, Oreo

A: Oreo is a sandwich cookie made up of two wafers filled with sweet creme. Since 2012, Mondelez…

Q: What are the advantages of using native advertising over traditional digital advertising?

A: An advertisement is a type of marketing that promotes a product, brand, or service for consumption…

Q: Why Business to business transactions provide the foundation for consumer markets. Use the…

A: A business selling goods or services to another business is known as B2B market. While a business…

Q: Describe the nature of nonprofit marketing.

A: Marketing explains how to identify potential customers and then design products which are of…

Q: What methods would you use to evaluate the effectiveness of your advertising campaign

A: Advertising is the part of promotion mix which has the feature of paid form of media. It means…

Q: For each skill, provide two reasons why a successful manager should have that skill.

A: Skills are the knowledge or expertise in a specific field that will need to perform a given job in a…

Q: What are some sources of negative public relations?

A: Public Relations professionals help a company or person in several unpaid or received…

Q: Identify sources of competitive advantage

A: Competitive advantage distinguishes an entity's goods or services from all other options available…

Q: ANSOFF MATRIX: One of the following statements is NOT true. Select one: a. MARKET PENETRATION…

A: The Ansoff Matrix is a strategic management tool used to evaluate and analyze growth initiatives.…

Q: Should marketers play a role in helping consumers avoid the dark side?

A: A person who is responsible for developing a connection between a consumer and the product is called…

Q: Identify the types of consumer buying decisions and discuss the significance of consumer involvement

A: Consumer decision process- It is also known as the buyer decision process, which helps markets…

Q: Sales promotion is a tip of the promotion of sales iceberg

A: Marketing creates the processs of product development and promotion in the market for customers…

Q: Brand: adidas what is the position statement for the brand? what are the point of parity and point…

A: Brand- The term brand refers to a marketing and business concept that helps individuals to identify…

Q: Around 200 words

A: Before actually targeting the customer groups, the marketer segments the whole market into different…

Q: List the basic elements involved in developing a global marketing mix

A: Global marketing refers to process of making a particular product know to a large audience globally.…

Q: In not less than 100 words answer the question below: Under the direct marketing channel, can you…

A: Marketing involves blowing one's own trumpet so loud that everyone else's noise fades. A firm should…

Q: a. What would cause a business person to make an unethical decision? b. What are the risks of doing…

A: An unethical decision refers to the action or intention to make a series of actions that may be…

Q: What is the role of a financial manager?

A: Finance can be explained as the provision of funds at a time when it is needed. Business finance is…

Q: 4. A key to build a sustainable competitive advantage. A. Employer            B. Manager…

A: "Since you have asked multiple questions so we will solve the first question for you. If you want…

Q: Compare and contrast the four major types of marketing channels for consumer products. Through…

A: A marketing channel can be denoted as a system or process by which the products or services can be…

Q: Discuss the role of Electronic Payment Systems in your e-commerce application? Also briefly explain…

A: Concept Of Payment System - Payment System, is a kind of concept, which is described as any kind of…

Q: Create a compelling argument for the organization’s investment in its brand that elaborates on the…

A: The brand of an organization might be perceived only as of the logo or the punchline of the company.…

Q: Describe sales promotion.

A: A sales promotion is a marketing tactic in which a company employs a limited-time campaign or offer…

Q: Evaluate each type of consumer sales promotion as it relates to accomplishing your promotional…

A: Features of consumer-oriented sales promotion from a consumer perspective are: • The focal point is…