Westerville Company reported the following results from last year’s operations: Sales $ 1,500,000 Variable expenses 690,000 Contribution margin 810,000 Fixed expenses 435,000 Net operating income $ 375,000 Average operating assets $ 1,250,000 At the beginning of this year, the company has a $350,000 investment opportunity with the following cost and revenue characteristics: Sales $ 420,000   Contribution margin ratio 70 %

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Chapter11: Performance Evaluation And Decentralization
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Problem 27E: Margin, Turnover, Return on Investment, Average Operating Assets Elway Company provided the...
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Westerville Company reported the following results from last year’s operations:

Sales $ 1,500,000
Variable expenses 690,000
Contribution margin 810,000
Fixed expenses 435,000
Net operating income $ 375,000
Average operating assets $ 1,250,000

At the beginning of this year, the company has a $350,000 investment opportunity with the following cost and revenue characteristics:

Sales $ 420,000  
Contribution margin ratio 70 % of sales
Fixed expenses $ 252,000  

The company’s minimum required rate of return is 10%.

1. What is last year’s margin?

2. What is last year’s turnover?

3. What is last year’s return on investment (ROI)?

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