Tait (2018) states “The more customers interact and influence a company, the better it becomes at providing exactly what the customers want, and the more difficult it will be for a competitor to lure them away.” Imagine that you are the manager of a bakery that wants to increase its revenue by connecting better with customers. The bakery you run sells varieties of bread, cakes and desserts that are not easily available elsewhere. Discuss 10 basic rules that need to be implemented to create good customer service.

Tait (2018) states “The more customers interact and influence a company, the better it becomes at providing exactly what the customers want, and the more difficult it will be for a competitor to lure them away.” Imagine that you are the manager of a bakery that wants to increase its revenue by connecting better with customers. The bakery you run sells varieties of bread, cakes and desserts that are not easily available elsewhere. Discuss 10 basic rules that need to be implemented to create good customer service.

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter12: Developing And Managing Products

Section12.1: Cutting Edge Quality: Cutco “knives For Life”

Problem 1VC

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