Assuming that you were the marketing manager of Borneo Pearl company (https://borneopearls.com/). Discuss how your retail outlet (both physical & online store) would influence your potential customers at the stage of (a) need recognition, (b) information search, and (c) prepurchase evaluation of alternatives in their decision-making process. You are required to give relevant examples or (and) relevant pictures to support your answers. [word limit: 500]

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section: Chapter Questions
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Please solve in 30 minutes thank u dont reject this complete problem

The link https://borneopearls.com/

Please solve the all parts like u know with the explanation thank u

Assuming that you were the marketing manager of Borneo Pearl company
(https://borneopearls.com/). Discuss how your retail outlet (both physical &
online store) would influence your potential customers at the stage of (a) need
recognition, (b) information search, and (c) prepurchase evaluation of alternatives
in their decision-making process. You are required to give relevant examples or
(and) relevant pictures to support your answers. [word limit: 500]
Transcribed Image Text:Assuming that you were the marketing manager of Borneo Pearl company (https://borneopearls.com/). Discuss how your retail outlet (both physical & online store) would influence your potential customers at the stage of (a) need recognition, (b) information search, and (c) prepurchase evaluation of alternatives in their decision-making process. You are required to give relevant examples or (and) relevant pictures to support your answers. [word limit: 500]
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