Identify an organization which underwent a substantial change in terms of one or more of its: Mission, Competence, Competitive advantage(s), Structure, Culture, Technology, Location, or Marketing strategy. The objective of organizational change should be to benefit from the demand change (domestic or international). Recent cases of change (less than Five years) are most preferred, but more historical cases too are accepted if the change was substantial. Explain the demand change in terms of its substantiality, factors which influenced the demand. Ex. Lifting of EU ban on fish exportsHow did the organization identify the early signs of demand change, critical drivers of demand change, and how the organization responded to benefit from the demand change? Explain the change management process, and the concepts and tools used in the change management program.Explain how the new marketing opportunities and organizational change would create a new cost-output relationship? Provide a costs- benefit analysis for the new situation.

Organizational Change:Any significant alteration in an organization's structure, procedures,…

Answered: Identify an organization which…

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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Identify an organization which underwent a substantial change in terms of one or more of its: Mission, Competence, Competitive advantage(s), Structure, Culture, Technology, Location, or Marketing strategy. The objective of organizational change should be to benefit from the demand change (domestic or international). Recent cases of change (less than Five years) are most preferred, but more historical cases too are accepted if the change was substantial.

Explain the demand change in terms of its substantiality, factors which influenced the demand. Ex. Lifting of EU ban on fish exports
How did the organization identify the early signs of demand change, critical drivers of demand change, and how the organization responded to benefit from the demand change? Explain the change management process, and the concepts and tools used in the change management program.
Explain how the new marketing opportunities and organizational change would create a new cost-output relationship? Provide a costs- benefit analysis for the new situation.

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