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- Scenario 3 Ben Gibson, the purchasing manager at Coastal Products, was reviewing purchasing expenditures for packaging materials with Jeff Joyner. Ben was particularly disturbed about the amount spent on corrugated boxes purchased from Southeastern Corrugated. Ben said, I dont like the salesman from that company. He comes around here acting like he owns the place. He loves to tell us about his fancy car, house, and vacations. It seems to me he must be making too much money off of us! Jeff responded that he heard Southeastern Corrugated was going to ask for a price increase to cover the rising costs of raw material paper stock. Jeff further stated that Southeastern would probably ask for more than what was justified simply from rising paper stock costs. After the meeting, Ben decided he had heard enough. After all, he prided himself on being a results-oriented manager. There was no way he was going to allow that salesman to keep taking advantage of Coastal Products. Ben called Jeff and told him it was time to rebid the corrugated contract before Southeastern came in with a price increase request. Who did Jeff know that might be interested in the business? Jeff replied he had several companies in mind to include in the bidding process. These companies would surely come in at a lower price, partly because they used lower-grade boxes that would probably work well enough in Coastal Products process. Jeff also explained that these suppliers were not serious contenders for the business. Their purpose was to create competition with the bids. Ben told Jeff to make sure that Southeastern was well aware that these new suppliers were bidding on the contract. He also said to make sure the suppliers knew that price was going to be the determining factor in this quote, because he considered corrugated boxes to be a standard industry item. Is Ben Gibson acting legally? Is he acting ethically? Why or why not?Scenario 3 Ben Gibson, the purchasing manager at Coastal Products, was reviewing purchasing expenditures for packaging materials with Jeff Joyner. Ben was particularly disturbed about the amount spent on corrugated boxes purchased from Southeastern Corrugated. Ben said, I dont like the salesman from that company. He comes around here acting like he owns the place. He loves to tell us about his fancy car, house, and vacations. It seems to me he must be making too much money off of us! Jeff responded that he heard Southeastern Corrugated was going to ask for a price increase to cover the rising costs of raw material paper stock. Jeff further stated that Southeastern would probably ask for more than what was justified simply from rising paper stock costs. After the meeting, Ben decided he had heard enough. After all, he prided himself on being a results-oriented manager. There was no way he was going to allow that salesman to keep taking advantage of Coastal Products. Ben called Jeff and told him it was time to rebid the corrugated contract before Southeastern came in with a price increase request. Who did Jeff know that might be interested in the business? Jeff replied he had several companies in mind to include in the bidding process. These companies would surely come in at a lower price, partly because they used lower-grade boxes that would probably work well enough in Coastal Products process. Jeff also explained that these suppliers were not serious contenders for the business. Their purpose was to create competition with the bids. Ben told Jeff to make sure that Southeastern was well aware that these new suppliers were bidding on the contract. He also said to make sure the suppliers knew that price was going to be the determining factor in this quote, because he considered corrugated boxes to be a standard industry item. As the Marketing Manager for Southeastern Corrugated, what would you do upon receiving the request for quotation from Coastal Products?4. One of the key concept in CRM is the Life Time Value (LTV) of a customer. Let's assume that we are acompany that sells coffee and snack and Tom is our customer. Calculate Lifetime Value (LTV) of Tom withthe Custom LTV Equation way ( https://blog.kissmetrics.com/how-to-calculate-lifetime-value/ ) . Tom 'saverage expenditure per visit is $10 and Tom visited us 10 times per week on average. A customer usuallyremains as a customer for 3 years (i.e., the average customer lifespan is 156 weeks (3 years *52 weeks peryear) and profit margin per customer is 10% on average.
- B 8,000 A 4,000 10,000 20,000 Disposable income Figure 1.2 2) Refer to Figure 1.2. The slope of the line between Points A and B is A) 0.4. C) 2.5. B) 1.2. D) indeterminate from this information. ConsumptionScenarioThe government of the island nation of Autarka has become increasingly concerned about the health and wellbeing of low-income households. Medical experts stress the importance of a healthy diet in this regard. They have determined that, ideally, a household would consume at least 5kg of fresh fruit and vegetables each week. The government has proposed implementing a new voucher scheme to ensure that the 5kg per week consumption target is met. Under the government’s proposal, the vouchers would be redeemable for fresh fruit and vegetables, but could not be used for other types of food, or for non-food consumption. Moreover, to limit the cost of the voucher scheme,the value of the vouchers sent to a household would be linked to the household’s income. Community groups in Autarka have expressed concern that a voucher scheme is unnecessarily paternalistic; depriving low-income households of the choice of how to spend their income. These groups argue that the government’s…SWOT Analysis Uber Ridesharing Opportunities What is the unique opportunity that the company is trying to take advantage of? Does the target market have any unfulfilled needs that the company can satisfy? Are there emerging target markets with needs that the company can satisfy? Are there ways the company and its competitors can benefit from working together? Are there opportunities for collaborating with customers to build a brand presence? Describe and analyze if market demand is increasing? Are there changes in the government regulations that will affect the company? Describe any emerging global issues that will affect the company?
- Pinkie Ice-Cream Itd. Pinky Ice-cream Itd. is an ice-cream company that is located in the city of Palma and has branches in several communities. The brand is an emerging brand and is becoming very popular among children and young adults. One of the reasons why this brand of ice-cream is becoming so popular is because the quality is outstanding. The Operations manager work closely with the marketing manager to ensure that the best quality ice-cream is sold to customer. The OM manager uses the best quality ingredients and ensures that the best machines and labour are employed in the transformation process. They also produce a variety of flavours to ensure that the customers have a wide choice. Weekly customer demand for the ice-cream can be seen in the table below. Week Demand (gallons) 280 295 1 2 3 315 4 300 340 6 335 350 Seeing that the company is fairly new, management is yet to formulate a mission and a vision statement for the organization. They are planning to develop a strategic…Use the Scenario below to answer Question 3: CoolClothes Manufacturers is a large clothing manufacturing company based in Johannesburg, CoolClothes not only manufactures their own clothing line, they also distribute it to the various fashion outlets throughout the country. As the Head of Operations for CoolClothes, you have noticed a steady decline In demand over the last six months across all fashion outlets. Upon investigation, it has become apparent that the decline is as a result of customer dissatisfaction in the quality of the clothing found in stores. You are unsure of whether it is worth manufacturing at the same quantity or not given the decline in demand.What are the possible factors that could be responsible for food not being available at the right time to reach the resident in a healthcare facility? Include at least 4 categories and list 2 possible specific issues for each category.
- After flying with United Airlines, passengers were asked to record their perceptions regarding their experience pertaining to each of the decision-making criteria. The results are displayed in Table form below (expectation scores were obtained from the original multi- attribute matrix. Given this information, determine the size and direction of the service gap and whether customers were dissatisfied, satisfied, or delighted. Decision- Making Criteria Price Flight Schedule Destination Baggage Fees Leg Room In-Flight Entertainment Options Timeliness United Airlines Perceptions 8 8 10 7 7 8 9 United Airlines Expectations 8 9 10 8 8 7 7ABC Ltd, manufacturers of alcoholic drinks have been heavily hit by theCOVID-19 pandemic. Their major sales over the years have come fromdemands from customers during occasions like weddings, funerals, namingceremonies, clubs, and other large social gatherings. The company could sellover twenty thousand bottles of alcoholic drinks in a week.Following the initial ban on social gatherings and the current restrictions onlarge gatherings, demand has reduced drastically to just two thousand bottles aweek.The company has been forced to temporary lay off about 70% of their totalworkforce and even lack the financial strength to give them any stimuluspackages.The Management met the union leaders and ordered them to inform theirmembers to stay home until further notice. One vocal member of the unions,Mr. Wilson informed Management of the unfair treatment meted out to the staff,i.e no financial packages, no support whatsoever and demanded fromManagement to support the staff.The CEO was infuriated…[The following information applies to the questions displayed below.] Harbortown Marine Products (HMP) manufactures and sells various fixtures for boat cabins. One fixture uses a specialized fitting that is not used in any other HMP product. The management of HMP has considered outsourcing the fitting for several years but has never identified a suitable supplier. HMP has collected the following data on the cost of the fitting: Materials Labor Manufacturing overhead Total Rivard Fittings, a local auto supplier, contacts HMP and tells them that because of the loss of one of Rivard's customers, there is enough capacity to produce up to 5,000 units of the fitting monthly. Rivard has offered to sell HMP any quantity (up to 5,000 units monthly) at a price of $20 per fitting. $ 6.40 4.80 14.40 $ 25.60 If Rivard supplies all of the 3,000 fittings currently produced by HMP, HMP will avoid all of the variable overhead associated with the fitting and one-third of the fixed overhead. Management…