Find Total Revenue as a function of p. (Hint: Do not attempt to find Total Revenue as a function of q, as to do so requires use of the inverse demand function which is difficult to find in this case.

ECON MICRO
5th Edition
ISBN:9781337000536
Author:William A. McEachern
Publisher:William A. McEachern
Chapter5: Elasticity Of Demand And Supply
Section: Chapter Questions
Problem 1.1P: (Calculating Price Elasticity of Demand) Suppose that 50 units of a good are demanded at a price of...
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Consider the demand function:
where q = quantity, p = price
a)
b)
c)
d)
Q = 2p²60p + 700
n
Find Total Revenue as a function of p.
(Hint: Do not attempt to find Total Revenue as a function of q, as to
do so requires use of the inverse demand function which is difficult to
find in this case.
Show that when 6p² - 120p + 700 = 0, Total Revenue is at its
maximum.
Find the price and quantity that maximise Total Revenue.
Show that the demand elasticity, as a function of p, is given by:
ED= (4p²-60p)/(2p²-60p + 700)
Show that when demand has unit elasticity (that is, Eª = -1
or | Ed = 1), Total Revenue is at its maximum.
For what values of p is demand (i) elastic; (ii) inelastic? What is the
effect of a small price reduction on Total Revenue, when demand is
(i) elastic; (ii) inelastic?
e) Sketch the graphs of the Demand function, Total Revenue and
Marginal Revenue as functions of p.
Explain, using words and diagrams only, the relationship between
Marginal Revenue and the Elasticity of Demand.
Transcribed Image Text:Consider the demand function: where q = quantity, p = price a) b) c) d) Q = 2p²60p + 700 n Find Total Revenue as a function of p. (Hint: Do not attempt to find Total Revenue as a function of q, as to do so requires use of the inverse demand function which is difficult to find in this case. Show that when 6p² - 120p + 700 = 0, Total Revenue is at its maximum. Find the price and quantity that maximise Total Revenue. Show that the demand elasticity, as a function of p, is given by: ED= (4p²-60p)/(2p²-60p + 700) Show that when demand has unit elasticity (that is, Eª = -1 or | Ed = 1), Total Revenue is at its maximum. For what values of p is demand (i) elastic; (ii) inelastic? What is the effect of a small price reduction on Total Revenue, when demand is (i) elastic; (ii) inelastic? e) Sketch the graphs of the Demand function, Total Revenue and Marginal Revenue as functions of p. Explain, using words and diagrams only, the relationship between Marginal Revenue and the Elasticity of Demand.
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