-A written document containing the guidelines for the marketing programme refers to which of the following? Marketing campaign Marketing plan Marketing mix Marketing positioning
-A written document containing the guidelines for the marketing programme refers to which of the following? Marketing campaign Marketing plan Marketing mix Marketing positioning
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 2SC
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10-A written document containing the guidelines for the marketing programme refers to which of the following?
Marketing campaign
Marketing plan
Marketing mix
Marketing positioning
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