6.7.ExercisesOf1. How does understanding the Product Management Cycle help inundertaking effective product management?tanding the2. During the product development phase which are the departmentsinvolved and why does the product undergo changes in specifications andfunctionality?3. Please explain in what ways the product management group can providesupport to increase sales and profitability of a product?4. How do you think feedback about the product can be taken from thecustomer? Once this feedback is taken what process will we follow todecide what feedback needs to be considered and what not?5. Why is test marketing done and what are the benefits for the company?Further Reading1. Kahn, Kenneth B. (2001). New Product Planning. New Delhi, India:Response Books Pg 25-362. Mukherjee, Kaushik (2009) Product Management, New Delhi, India: PHILearning Pvt. Ltd Pg 35 - 3725Or

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Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

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6 EXERCISES: 1. If we use a focus group discussion what will be the advantages of this over getting the same information over the phone from the customer? 2. Why do we have to make sure that the concept is communicated in the way that the customer response is likely to be true? 3.What are the benefits of conducting these customer surveys to the company? 4.What does the product development team have to document and save the results of the test? How does this help the company?
Please Answer True or False 1 Product managers are often responsible for driving innovation within their organizations. 2 Product innovation is a team sport, involving specific people throughout an organization. 3 There might be aneed to tap into the potential for inspiration your sales, support, marketing, HR, even legal teams might experience. 4 A company can reap benefits by innovating its external processes, how the company gets market feedback, or even the way it arranges the office. 5 One great way to tap the collective creativity across your company is to show them the things your team is trying with your competitors' products. 6 The product management teams often overlook the wealth of perspectives and experiences they have right in their own organizations. 7 The Sales department sees your market a little differently from your marketing team, which has a different perspective from your support teams, and everyone sees things differently from engineering and design. 8 Sometimes…
i need this ..What are some common challenges that companies face during the new product development process?
What is the breadth of the role of a product manager? how expansive is the role. How does he/she interact with other departments in a large consumer products organization? What limitations does he/she face in doing the job?
2. If you will be assigned as a Student DRRM coordinator, what possible solutions to the problem can you suggest? - 10 3. What possible activities can you suggest to increase the awareness of the learners on how to lessen the vulnerability of your previous school?
Q1. What do you understand by the term organizational development? What trends are shaping the organizational development processes in the fast changing environment? Q2. What are the various issues that can effect the consultant client relationship in the organizational development process? Discuss briefly
1. What are the benefits that an organization may acquire if their employees have the competencies that are valued in the IT-BPM Industry? 2. Differentiate and Discuss Learning and Development. Enumerate its Importance on the Organization. 3. Why do we need to understand the different Customer Service Standards?
please explain why the choice is correct and why other chocies are wrong?m
What the meaning by (the value added provided by the company homzart )?
Name and discuss 3 primary types of objections customers typically raise: 1. Price objection: Customer believes quoted price is too high. 2. Product Objection: Customer voices concerns about some element of product or service or customer might not be familiar with the product. 3. Time objection: Customer considering buying, but needs more time or customer has no intention of buying and wants to get rid of salesperson. Imagine you are newly employed as an Assistant Vice President (AVP) of Corporate Sales at a marketing organization. In the upcoming week, your team will be hosting a presentation for a new line of Tennis Rackets for 75 prospects. As you are aware, prospects are going to raise objections about this product. Using the compensation technique (admits the objection is valid but also discusses other benefits). and the acknowledgment technique (admits the objection is valid) discuss how one can apply these techniques to overcome objections. Why? Please be mindful to use…
Q1 The plan needed for difficult time refers to which of the following? Long-term plan Creative plan Contingency plan Strategic plan Dont need to explain just answer it
1(a) As a Strategic Sales Manager, how can a Sales Department department that currently uses a manual system be computerised. 1(b) From the perspective of a sales department and as a strategic sales Manager, discuss the effect of the PESTLE Analysis. Suggest ONE factor from three of the six external influences (PESTLE) that may be upsetting the Sales Department process(es) and ONE factor from three of the six external influences (PESTLE) that may interrupt customers’ experiences.

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