Bis 155 Week 7 Project Putting It All Together

Increase the frequency of purchases by your customers. No matter how poor your current product or service, you must have some customers or clients. One key strategic dimension that you should be thinking about is how to augment and reposition your product in order to sell more to this group.

The methods used to obtain these results were: From this text of the article I conclude that the

Thank you for the opportunity to assess your sales data in order to provide recommendations for increasing your sales. The analysis and recommendations below are based on the data you provided, which covers a period from May 2004 through June 2006. The analysis below is based on this data alone. Therefore, our recommendations should be tempered by your knowledge of business realities and your market. Please let us know if we can answer any questions concerning the analysis or the recommendations provided.

2. (TCO 1) Which object would you use to retrieve customers who live in Germany and the United States? (Points : 5)

Moreover, the goal of any sales analysis is to isolate the pieces which comprise the entire organization to facilitate the recognition of areas that require attention (Russell, 1950). Accordingly, this deconstruction promotes comparison of financial data which allows managers, such as Lydell, to gain a stronger representation of the organization. This contributes to the management of employees and improved sales potential through the identification of areas that require supplementation or highlighting the areas that are functioning optimally (Russell, 1950). Lydell can use the internal financial records to capture data on sales history and patterns of the business. This information would give him the knowledge to gauge current sales and provide insight for recognizing positive or negative sales trends, including changes in customer habits. Lydell could also use the information regarding sales volumes and customer locations to gauge territory concentration and sales boundaries.

I think it is obvious in the previous years that the amount the company spends on advertising has a direct effect on the number of sales. According to the projected number of units that are expected to be sold, the company is expecting an increase from 3,400 in year 8 to 3510 in year 9. This is a considerable increase because of the fact that in year 7, there were 4,000 units sold, and in year 8 we saw this drop to 3,400.

The analysis of the data was done by employing the following statistical techniques which were chosen only after the investigator found them to be most appropriate and compatible to the data. Each statistical method is based upon its own specific assumptions regarding the nature of the sample, its universe and research conditions. These factors were considered in advance. Following statistical measures were

Researcher will adopt a three-pronged approach in order to address every possible facet and in order to construct as rich an experiment as possible. For this reason, a qualitative rather than quantitative approach will be taken. Firstly,

accounting? Be sure to identify any other issues that must be resolved to determine how revenue

As you are aware a sales declines are an anomaly. The department has had sales increases every quarter since it was created at the end of 2012. It has not gone unnoticed that an overall decline has been progressively getting worse over the last three months. While seasonal variances and small declines have been reported in the past, any negative growth was quick to rebound and was never sustained past thirty days. A systematic sales decline is the symptom

Correlational analysis were used to explore the relationships between the studies key variables, the results are indicated below (Table 2).

task to identify various elements of the research.The search for the rival explanations and the explanation of the negative cases help in this.These has to be done with the data in mind and the technical analysis is one of the most important factors in the determination of the credibility of the researcher(Leininger et al., 1985).

Table Of Contents 1.0 2.0 3.0 Introduction Executive Summary Situation Analysis 3.1 Identification Of The Problem 3.2 Market Analysis 3.3 SWOT Analysis 3.4 Target Market Marketing Communication Strategy 4.1 Marketing Communication Plan/Objectives 4.2 Marketing Budget 4.3 Schedule for Key Marketing Communication Activities 4.4 Promotional Strategies 4.4.1 Advertising Strategies 4.4.2 Promotion and Public Relations 4.4.3 Sales Force 4.4.4 Comprehensive Support Program 4.5 Product Strategies 4.6 Distribution Strategies 4.7 Pricing Strategies 4.7.1 Potential Customer 4.7.2 Sales Forecast 4.7.3 Return on Investment (ROI) Conclusion

The analysis also states the exact interpretations and validation of each point of calculation of the variety of the assumptions which took for the purposes of the arrangement of the data of its exact interpretation and calculation.

This chapter gives the procedure of work. It thus states places from which data was collected, the methods of presentation, order of analysis, the different test statistics that will be used in the analysis and the rejection criterion for the different test statistics.