Q: Please explain what is Franchising
A: Franchising - It is a business arrangement or a joint venture between a franchisee and a franchiser.…
Q: Define the term Conformity?
A: Consumer behavior is a critical but crucial subject which needs to be studied in depth for getting…
Q: List the negatives of global trade?
A: Global commerce enables wealthier countries to make better use of their resources, such as labor,…
Q: What is manufacturing like at Ashley furniture
A:
Q: Summarize current trends related to customer data, analytics, and technology?
A: Customer is a person who will take part in the exchange with the company. They will purchase goods…
Q: Discuss the growing importance of scanner-based research?
A: Research is a systematic inquiry process that includes data gathering, documentation of important…
Q: What are the benefits of business-tobusiness electronic commerce (B-to-B or B2B e-commerce)?
A: B2B e-commerce or business-to-business electronic commerce can be defined as the exchange of…
Q: List the Trends in B-to-B Internet Marketing?
A: B2B promoting patterns have additionally consistently changed to address market conduct precisely.…
Q: Suppose there are only two goods: Beer and Milk. Tom’s preference over bundles of beer and milk is…
A: Ans. (a) Tom may choose which of any two bundles he prefers better, therefore his preference is…
Q: What is Limited decision making?
A: Consumer behavior states about the ways in which consumers behave in the marketplace to buy…
Q: Describe 80/20 principle?
A: The 80-20 rule, also known as the Pareto principle, is a well-known saying that states that 80% of…
Q: What are some of the best operational practices for managing diversity?
A: Diversity management: - Diversity management means the organizational activities or operations that…
Q: Describe social media, how they are used, and their relation to integrated marketing communications?
A: Integrated marketing communication is essential for the business-to-business promotion and direct…
Q: Explain with an example how consumers make purchase decisions can help marketing managers in several…
A: It is crucial to comprehend how customers behave after a sale. Since the sale has already been made,…
Q: Define the term Joint Demand?
A: Because of the forces of demand and supply of a product, goods are purchased or sold at a particular…
Q: What is the importance of understanding consumer behavior?
A: Consumer behaviour is the study of persons, groups, or organisations, as well as all behaviours…
Q: Explain what marketing channels and channel intermediaries are, and describe their functions and…
A: Marketing is a primary activity along with production for any company. It will have the company to…
Q: Define the term multinational corporation?
A: A company basically is a legally different entity from its owners. Corporations have many of the…
Q: two strategies that a firm can use to reduce competition from existing competitors. Pleases expain…
A: There are many ways to reduce the competition from the existing competitors in the market. Two of…
Q: What is Countertrade?
A: The overall marketplace of buying and selling products, the method you make a living, or the act of…
Q: List the two key strategies that are effective to the market of Teens?
A: When it comes to a customer base, teenagers make up one of the largest demographics. Businesses…
Q: What are the two types of services that may be acquired via the usage of apps on the Internet? What…
A: Service marketing is a business method that focuses on non-physical, intangible items. Service…
Q: different sales forecasting method used by an organisation.
A: There are many types of sale forecasting methods which are used by organisations as per their need.…
Q: Define the terms product item, product line, and product mix?
A: A product is any thing or service that you one offer in order to meet a customer's need or desire.…
Q: Assume you are a marketing consultant charged with the responsibility to ensure company does not…
A: As a marketing consultant, it is my job to make sure that my organisation doesn't experience any…
Q: Beliefs generated in the business and corporate world would be that waste management can be resolved…
A: Businesses can't change public habits immediately as it requires ongoing public awareness. Hence…
Q: Why should a global marketer or a firm considering global marketing must consider the external…
A: Global marketing refers to the marketing of the goods and services on a worldwide scale. It is the…
Q: Compare Segmenting and Targeting Markets?
A: The entire consumer market is divided into various segments through segmentation. These categories…
Q: Discuss how services retailing differs from goods retailing?
A: The distinction between tangible commodities and intangible services hasn't developed all that much…
Q: As a marketing manager of the chosen company, you are required to prepare a marketing plan for the…
A: A marketing plan has information about how to acquire customers and data regarding public relations…
Q: Q1. Explain the benefits and challenges of Customer Relationship Management?
A: Customer Relationship Management Customer/consumer is the ultimate reason why any organization…
Q: What is Joint Venture?
A: Global marketing involves expansion process in which marketing activities are performed to attract…
Q: Discuss the Impact of Trade and Globalization on marketing?
A: Globalization process deals with opening of domestic boundaries to initiate trade and commerce…
Q: Discuss multidomestic strategy?
A: Global marketing discuss the promotion and distribution of goods and services internationally. It…
Q: Describe Business Buying Behavior?
A: Business buyer behaviour refers to the intentions and actions businesses and workers display when…
Q: process of branding.
A: Branding is the overall process in which a company comes up with a logo and an name, which the…
Q: Are Multinationals Beneficial? Give an example?
A: There are corporations that are being established not only in national countries but also in…
Q: Briefly discuss the strategic management process by using Facebook pivoting to Meta as an example.
A: Strategic management refers to the process in which the managers make the company's strategy. With…
Q: Define the term Evaluation of alternatives?
A: The next planning stage entails finding suitable alternatives, evaluating them, and choosing the one…
Q: How is the Political structure important variable faced by global marketer?
A: Company is a legal entity having its own rights and responsibilities as any other citizen of the…
Q: Identify and understand the cultural factors that affect consumer buying decisions?
A: Consumer buying behavior relates to their attitude and personality which make time to buy certain…
Q: Describe Continuum of consumer buying decision?
A: Customer Involvement can be termed as the participation of the prospective customers in the buying…
Q: Explain the importance of the retailer within the channel and the U.S. economy?
A: Retailing, which includes all activities directly connected to selling products and services to the…
Q: Describe the growing importance of mobile research?
A: Marketing research explains the method of how businesses collect data about market trends and…
Q: Illustrate the key characteristic distinguishing business products from consumer products?
A: Product refers to the bundle of features and utility which can satisfy the customer's needs.…
Q: a. Autocratic b. Participative c. Democratic d. Consensus Most managers/leaders especially in the…
A: Leadership refers to a process where an influencer or a Leader guides and directs the behavior of…
Q: How is an uncontrollable variable in the external environment extremely important to marketing…
A: The marketing environment is termed so as it comprises numerous internal and external factors that…
Q: Explain how the fourth P in marketing (place) has evolved to be labeled supply chain management.
A: The fourth P in the marketing mix refers to "place." Placeis often referred to as distribution…
Q: What is Selective retention?
A: Marketing is the process of creating customers for the company. It is a strong force which will…
Q: Dr. Sokolov is conducting a mixed method research design. He will interview participants about their…
A: Mixed research method is a combination of qualitative and quantitative research methods for better…
Goods and services in three categories can best be described in terms of five factors. What are they?
Step by step
Solved in 2 steps
- Describe the broad facts about What, How, and For whom goods and services get.Draw the supply chain of any (Nestle or Unilever) fast-moving consumer good and describe the various flows involved.What will happen if customers are not satisfied with the services offered by a firm? What is the effect to both customers and firm?
- Services create special needs for the marketing mix. For each element of the marketing mix explain how the marketing mix needs to be adjusted for services.Draw the supply chain of any fast moving consumer good and describe the various flows involved.Explain and analyze why its whether good or bad to purchase a potato from a grocery store.